Branded Executive Resume Writer

Tag Archives: job security

3 Keys to Job Security for High-Performing Executives


job security for high-performing executivesOne day during my family’s recent Key West vacation, we went kayaking and snorkeling 7 miles off of Key West on the Florida Keys Reef.

Our boat was led by Captain Bethany, a 10-year Key West resident, who left a 12-hour-a-day consulting job in Washington, D.C. and never looked back.

When you are on a boat with someone for 5-6 hours, eventually you are asking about each other’s backgrounds and what led you to where you are at now…

Captain Bethany had, as she said, a common Key West transfer resident story:Continue Reading…

RIP Dos Equis Man


Dos Equis manEven the Dos Equis Man does not have job security with his amazing track record of success.

Heineken, parent company of Dos Equis beer, has announced that it is retiring the Dos Equis Man, aka “The Most Interesting Man in the World,” advertising campaign.

Here is the crazy thing….Heineken says they nearly tripled their business over the past 9 years since they started running “The Most Interesting Man in the World” ads.

In fact, they stated that in the past year alone they had a 10.2% increase in sales.Continue Reading…