It is often said that in order to advance in your career it’s not really what you know but rather who you know. One such case in which this adage is true is when you leverage your alma mater’s alumni network to find a job.
Let’s face it, people do have a tendency to help out fellow alumni if they can. It’s a point of pride for many and a great way for them to give back to their alma mater. If you were in a position to help someone from your alma mater you would probably do it in a heartbeat too, so why not tap into your college’s network to help you advance your career?
Fortunately LinkedIn has made it easier for you. Read on to learn about LinkedIn’s alumni features and how you can use them to advance your career.… Continue Reading…
How people market themselves directly impacts their job search because it’s no longer just about being qualified. The fact that you are qualified is a given at the executive stage, otherwise you wouldn’t have even made it so far.
That’s why executives are now required to go above and beyond their qualifications and begin marketing themselves as viable candidates for the job.
Unfortunately, even after being told about record numbers of recruiters using social media to find candidates, many executives still resist the idea of marketing themselves.
For example, CFOs are really good at numbers but are notoriously known for not being so good at marketing themselves.
And it’s not just CFOs. Many other types of executives also struggle with the idea of marketing to get a job.
That’s why it’s time to start seeing yourself as the Chief Marketing Officer of your job search. Simply put, no one can possibly market you as well you can market yourself. No one also cares as much as you do.
In order to take on your new role as the CMO of your job search it’s imperative that you start thinking like a marketer. Use our tips below to help you out.… Continue Reading…