How people market themselves directly impacts their job search because it’s no longer just about being qualified. The fact that you are qualified is a given at the executive stage, otherwise you wouldn’t have even made it so far.
That’s why executives are now required to go above and beyond their qualifications and begin marketing themselves as viable candidates for the job.
Unfortunately, even after being told about record numbers of recruiters using social media to find candidates, many executives still resist the idea of marketing themselves.
For example, CFOs are really good at numbers but are notoriously known for not being so good at marketing themselves.
And it’s not just CFOs. Many other types of executives also struggle with the idea of marketing to get a job.
That’s why it’s time to start seeing yourself as the Chief Marketing Officer of your job search. Simply put, no one can possibly market you as well you can market yourself. No one also cares as much as you do.
In order to take on your new role as the CMO of your job search it’s imperative that you start thinking like a marketer. Use our tips below to help you out.… Continue Reading…
A new year means new goals and resolutions. Resolutions also typically happen to fall into one of three categories: health, relationships and money. The good news is improving all three of these categories can help advance your career.
Below you’ll find three New Year’s Resolutions all executives should make for 2016.… Continue Reading…