[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/chameleonresumes.com\/expanded-must-do-linkedin-updates-part-2#BlogPosting","mainEntityOfPage":"https:\/\/chameleonresumes.com\/expanded-must-do-linkedin-updates-part-2","headline":"Expanded Must-Do LinkedIn Updates: Part 2","name":"Expanded Must-Do LinkedIn Updates: Part 2","description":"Expanded Must-Do LinkedIn Updates: Part 2 In this two-part series, you will learn how to customize in-depth, the 10 DIY Steps to Customize Your LinkedIn Profile. This is for intermediate and advanced LinkedIn users. Check out Part 1 here. As you know, your LinkedIn profile is one of the most important resources you have to…","datePublished":"2014-07-19","dateModified":"2020-12-03","author":{"@type":"Person","@id":"https:\/\/chameleonresumes.com\/author\/admin#Person","name":"Lisa Rangel","url":"https:\/\/chameleonresumes.com\/author\/admin","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d232d4d94c36a87067529574d8bf976cdcbe10988a09d79e9fbc2b75ce6cb95a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d232d4d94c36a87067529574d8bf976cdcbe10988a09d79e9fbc2b75ce6cb95a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Chameleon Resumes, LLC","logo":{"@type":"ImageObject","@id":"https:\/\/chameleonresumes.com\/wp-content\/uploads\/Chameleon_FullColor-1.png","url":"https:\/\/chameleonresumes.com\/wp-content\/uploads\/Chameleon_FullColor-1.png","width":1000,"height":442}},"image":{"@type":"ImageObject","@id":"https:\/\/chameleonresumes.com\/wp-content\/uploads\/2014\/07\/must-do-linkedin-updates.jpg","url":"https:\/\/chameleonresumes.com\/wp-content\/uploads\/2014\/07\/must-do-linkedin-updates.jpg","height":"155","width":"196"},"url":"https:\/\/chameleonresumes.com\/expanded-must-do-linkedin-updates-part-2","about":["Blog","Networking & Social Media Branding","Useful Resources"],"wordCount":878,"keywords":["Chameleon Resumes blog","LinkedIn Profile Optimization","LinkedIn Recommendations","lisa rangel","Social Media Branding","sync linkedin profile with resume","Vanity URL"],"articleBody":"Expanded Must-Do LinkedIn Updates: Part 2In this two-part series, you will learn how to customize in-depth, the 10 DIY Steps to Customize Your LinkedIn Profile. This is for intermediate and advanced LinkedIn users. Check out Part 1 here.As you know, your LinkedIn profile is one of the most important resources you have to reinforce your personal brand and candidate appeal. Now that you have the working elements in place, it\u2019s time to perform LinkedIn updates to make your profile even stronger so it stands out against the competition.Part 2: Must-Do LinkedIn Updates, Steps 6-106. Complete All Sections, Including Education & InterestsThe Education section not only shows hiring manger\/recruiters your education accomplishments, but it also easily connects you to different alumni connections, associations and groups. It can also be an added bonus to make a personal connection to a potential hiring manager \u2013 you never know where they went to school!The Interests section is a new addition to LinkedIn and allows you to reinforce things that are important to you, that may not fit under a different category. Remember that this is a professional network, so you want to include interests that reinforce your personal brand, add value to your subject matter expertise, and stay firmly in the professional zone.The more complete your profile, the more searchable it becomes. So completing all relevant sections is important. The two mentioned above can help showcase your personality, who you are as a person, and if you\u2019d be a good culture fit to potential companies and connections.7. Claim a Vanity URLYour direct link URL is a key identifier between a rookie LinkedIn user and an advanced user. It shows that you are using LinkedIn as a networking tool, not just slapping up a profile.It takes a minute or so to update your vanity URL, and it\u2019s worth the effort. When you do change it, try and get it as close to your first name last name as possible. If you have a more common name, this make be tricky \u2013 but try different variations that are still related.Some examples:LinkedIn.com\/in\/JohnSmithLinkedIn.com\/in\/JSmithLinkedIn.com\/in\/JBSmithTry to stay away from numbers, nicknames and any other character that may come across as unprofessional. Your vanity URL can then easily be used on your business cards, resume, cover letter, and other social media networks.8. Get RecommendationsHaving others reinforce your experience through recommendations, goes a long way for potential hiring managers. It removes the potential risk of interviewing someone based on your word alone.Reach out to your colleagues, bosses, clients, and peers and ask them to recommend your work. It\u2019s important to be specific in your request \u2013 you don\u2019t want a bunch of \u201cYeah \u2013 she\u2019s great\u201d recommendations on your profile. Instead, you want recommendations that provide qualitative measures about why you\u2019re so great.When you send the recommendation email, be specific and direct. In your email, ask them to provide feedback on a project or task they worked on with you, or a particular deliverable or skillset. The more specific your request, the better the recommendation will be.Then review the recommendations and approve them, to be visible on your profile.9. Showcase Your WorkInstantly add credibility and tangible proof of your accomplishments through the various ways you can showcase your work on LinkedIn. Enter all of your professional credentials in the appropriate section and share the various things you have created.If you have written a white paper \u2013 upload it for easy access. Same goes from different media outlets or features, presentations that you\u2019ve created and delivered and videos you have been a part of. If you\u2019ve earned awards, list them \u2013 just be sure to explain what they are for if they are company-specific; and so on.Each of these items lends itself to reinforce your brand and your credibility in a particular subject. It helps paint the story of who you are through various touch points outside of \u201cjust your resume.\u201dFor everything you add, keep in mind that it should lend itself to you being an easier choice to reach out to \u2013 consistency in your brand and expertise are key.10. Sync Your Profile to Your ResumeThere is nothing that can demolish credibility faster than facts not adding up or being consistent. When someone reviews your LinkedIn profile and your resume, they should be getting the same story.How you say it can be different depending on the outlet, but the messaging and branding should be consistent throughout. The dates of your previous roles should line up. Your expertise and skills should be directly correlated.There should be no question from one resource to another, who you are and what you have done. Do not work so hard on your overall profile, to be passed over because the facts didn\u2019t match. Take the time to ensure you have a consistent story throughout.If you would like to learn even more about LinkedIn updates & how to optimize your LinkedIn Profile the right way to be found by top recruiters, check out our LinkedIn Leads Recorded Webinar with LIFETIME ACCESS available HERE.Be Well!LisaLisa Rangel – Executive Resume Writing ServicesChameleon Resumes"},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Expanded Must-Do LinkedIn Updates: Part 2","item":"https:\/\/chameleonresumes.com\/expanded-must-do-linkedin-updates-part-2#breadcrumbitem"}]}]